Search Results for: brand building

The Entrepreneurial Spirit of Nigerians Abroad – A Conversation with Akinola Muiz, Verona, Italy
| | |

The Entrepreneurial Spirit of Nigerians Abroad – A Conversation with Akinola Muiz, Verona, Italy

ByAClasses

As I stepped into Akinola Muiz’s small shop in Porto San Pancrazio, Verona, I was immediately struck by the bustling energy that filled the space. The hum of conversation, the clatter of mobile phones being repaired, and the flow of customers coming in for money transfers—all of it spoke to the hard work and dedication…

Why Hiring African Talent is a Win-Win: Support African Talent, Strengthen Your Business
|

Why Hiring African Talent is a Win-Win: Support African Talent, Strengthen Your Business

ByAClasses

As a purpose-driven entrepreneur, you already understand that building a sustainable, thriving business isn’t just about profits, it’s about making an impact. You are probably looking for ways to work smarter, not harder while leveraging your business to benefit the wider community. If you are part of the African diaspora, one of the most powerful…

Using Your Past to Shape Your Future: How Personal History Informs Your Business Journey

Using Your Past to Shape Your Future: How Personal History Informs Your Business Journey

ByAClasses

Learn how to inform your business journey through personal history and your sphere of influence will never be the same again. In an increasingly competitive creative economy, it is not just your skills or products that set you apart but your story. For entrepreneurs within the African diaspora, your personal history is a unique asset,…

Turning Obstacles Into Opportunities: How Storytelling Transforms Challenges into Business Triumphs
|

Turning Obstacles Into Opportunities: How Storytelling Transforms Challenges into Business Triumphs

ByAClasses

Make no mistake about this, storytelling can help you transform challenges into business triumphs, and it has been done many times before. Think about this. In the heart of the bustling streets of Accra or the vibrant markets of Lagos, you’ll find stories of resilience that echo the strength of Africa’s entrepreneurial spirit. Want to…

The Authenticity Factor: Why Genuine Stories Are Essential for Business Success

The Authenticity Factor: Why Genuine Stories Are Essential for Business Success

ByAClasses

What is the authenticity factor in business? Well, you need to understand that genuine stories are essential for business success.  In today’s business world, consumers are so inundated with countless brands and messages that authenticity has become a powerful differentiator. For African diaspora entrepreneurs, this trend presents a unique opportunity. I will explain. Want to…

Strengthening Our Collective Power: It’s Time We Invest in Each Other
|

Strengthening Our Collective Power: It’s Time We Invest in Each Other

ByAClasses

Imagine you are an African diaspora entrepreneur. The truth is that you are already spending valuable resources on services like video editing, website design, or social media marketing, and you are most likely outsourcing these tasks to professionals around the globe. But what if you could redirect that money to African talent instead? What if,…