Warren Buffett, often referred to as the “Oracle of Omaha,” has been a towering figure in the investment world for decades. His philosophy and strategies have made him one of the wealthiest individuals globally, with a net worth that consistently places him among the richest people on the planet. Want to learn more about storytelling?…
Agribusiness Marketing Strategy in 2024 Join us on 11th June 2024 at 2pm Central European Time for an insightful exploration of “Agribusiness Marketing Strategy in 2024.” Delve into the cutting-edge marketing and innovative approaches that are reshaping the agribusiness landscape and unlock the potential they hold for your business. Whether you’re a seasoned industry professional…
Recently on the Obehi Podcast, I had the pleasure of engaging in a valuable discussion with Bill Huston, the Co-Founder & Chief Crowdfunding Officer of Raiseway and CrowdMax. Our conversation was about crowdfunding for businesses, and we explored the nuances of implementing the right strategies for the best result. Want to learn more about storytelling?…
Agriculture is about community, sustainability, and heritage. It is the opportunity to cultivate narratives, to sow the seeds of tradition and heritage that resonate deeply with consumers, which in turn helps to foster connections that transcend mere transactions. Want to learn more about storytelling? Start by downloading the first chapter of The Storytelling Mastery. In the…
In the markets of agribusiness, a new paradigm is emerging—one where the traditional methods of marketing and promotion are giving way to the power of storytelling. In an industry as diverse and essential as agriculture, the ability to craft compelling narratives has become not just a luxury, but a necessity for businesses looking to stand…
In the heart of Africa’s agricultural landscape is a growing opportunity, one that could catalyze economic growth, alleviate poverty, and ensure food security for millions of people. As incomes rise and urbanization sweeps across the continent, investments in agribusiness are poised to transform into a trillion-dollar industry by 2030, up from a modest $313 billion…
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