Remember this, you are the brand and therefore the story you tell. As a creative entrepreneur, marketing might feel like a daunting task, something that stands in stark contrast to your creative process. But what if you could approach marketing the way you approach your art — as an extension of your story? In today’s…
About a year ago, Mehdi Soodi, founder of Falcon Immigration & Visa Services in Melbourne, Australia, made a simple but profound decision: to share a LinkedIn post inspired by Elon Musk’s six rules for productivity. The post wasn’t flashy or designed to go viral, yet it has since garnered over 40 million impressions and 12,000+…
As a creative entrepreneur, you have likely found yourself torn between two worlds—the one where you dream and create and the other where you manage the operations that make your creative business run. Whether you are an artist, a designer, or a writer, blending creativity with entrepreneurship requires juggling both the imaginative and the practical…
Make no mistake about it, storytelling is the right key to dominating your market. In a world where consumers are constantly bombarded with information, your business needs more than a sleek logo and catchy tagline to stand out. Today, the brands that lead — and not merely compete — are the ones that tell compelling…
One thing you would have realized by now in today’s crowded marketplace is that every entrepreneur needs a unique way to stand out. But how do you distinguish your brand in a world that is oversaturated with marketing messages? The answer, as more and more business leaders are discovering, lies in the power of storytelling….
Amazon’s journey from an online bookstore operating out of Jeff Bezos’ garage to the largest e-commerce company in the world is not just a story of technological innovation or business acumen. It’s a story of storytelling itself. Want to learn more about storytelling? Start by downloading the first chapter of The Storytelling Mastery. For purpose-driven entrepreneurs…
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