In the bustling world of entrepreneurship, one narrative is capturing the attention of business leaders and consumers alike: the rise of purpose-driven entrepreneurship. At its heart, this movement is about more than profit—it’s about making a meaningful impact. Want to learn more about storytelling? Start by downloading the first chapter of The Storytelling Mastery. The Rise…
We all know that in today’s fast-paced digital world, capturing the attention of potential customers has become more challenging than ever. During our recent LinkedIn audio live event in our Business Storytelling series, experts from various industries shared invaluable insights on how businesses can harness the power of storytelling to generate leads and drive sustainable…
In an era when opportunities for African American women were scant, Madam C. J. Walker rose to become America’s first female self-made millionaire. Her journey from laundress to beauty mogul is more than a success story; it’s a masterclass in entrepreneurship, resilience, and innovation. Want to learn more about storytelling? Start by downloading the first…
In the world of business, storytelling has long been seen as a powerful tool for connecting with audiences, fostering emotional engagement, and driving brand loyalty. From ancient tales passed down through generations to modern advertising campaigns that tug at heartstrings, the power of narrative transcends time and medium. However, as we stand on the precipice…
Agribusiness Marketing Strategy in 2024 Join us on 11th June 2024 at 2pm Central European Time for an insightful exploration of “Agribusiness Marketing Strategy in 2024.” Delve into the cutting-edge marketing and innovative approaches that are reshaping the agribusiness landscape and unlock the potential they hold for your business. Whether you’re a seasoned industry professional…
A few months ago on the Obehi podcast, I had the pleasure of engaging in a conversation with Damilola Felicia Badmus, who is well known for her expertise in branding and digital marketing. With a rich portfolio encompassing roles as a podcast host, author of two books, and a leader in tech product development and…
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