Search Results for: Content marketing

5 Ways To Identify Your Target Audience 2022

5 Ways To Identify Your Target Audience In 2023

Knowing your target audience is a critical aspect of the content creation process, say written content for example. The better you know your audience, the more readers you can attract and hopefully retain. Now, think about it. A business website or blog will not convert visitors into customers if it does not address their needs,…

10 Things You Didn't Know About the Coca-Cola Brand

10 Things You Didn’t Know About the Coca-Cola Brand

Have you ever thought of what you didn’t know about the Coca-Cola brand? Have you thought of the recipe and why it has remained one of the most famous brands in the world for several decades? Then pay attention to these 10 things you didn’t Know About the Coca-Cola Brand.  Want to learn more about…

7 Ways to Think Like a True Entrepreneur

7 Ways to Think Like a True Entrepreneur

Entrepreneurship is not just about starting a business. It’s also about the act of seeking new opportunities, adapting to change, and being open to feedback in an effort to improve any given situation. This mindset can be applied to all aspects of life, for example in the workplace. Entrepreneurship is about being curious and always…

How To Build Brand Awareness For Your Business

How To Build Brand Awareness For Your Business

What is brand awareness is the recognition of a service or product. It might also sound like a more general idea than focusing on a specific company, but there can be benefits from having strong brand awareness. Benefits might include increased sales, better positioned of the brand in the market, and customer loyalty. Want to…

Dr Jonathan Lanidune talks about Agricultural production in Ghana

Dr Jonathan Lanidune talks about Agricultural production in Ghana

The Ghanaian main agricultural products include Cocoa, cassava, tomatoes, pepper, yam, plantain, maize, oil palm, groundnuts, cocoyam, rice, oranges, onions, sorghum and pineapples and more.  In our recent podcast, we asked Dr Jonathan Lanidune a series of questions about the Ghanaian Agricultural sector. The full podcast is hereunder. Download the first chapter of The Storytelling Series: Beginners’…