Learn About Video Marketing Business with Aisha Sultan
Video marketing is the use of video content to promote a product, service, or idea. It has become a popular medium for marketers because it allows them to connect with their audience in a more personal way. It is a great way to educate customers, generate leads, and inspire them to take action.
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Video marketing can be used in a variety of different ways, from creating promotional videos to sharing how-to tutorials and developing educational content.
The importance of video marketing is that it is an excellent way to connect with your audience on an emotional level and establish trust. It also provides you with an opportunity to show off your expertise and make yourself more memorable than ever before.
Want to learn more? Then listen to our today episode of Obehi Podcast where Aisha Sultan, a video marketing strategist will be connecting with us in Islamabad, the Capital city of Pakistan to talk about her video marketing business.
Some Key Points In This Episode
- What is video marketing?
- The importance of targeting relevant audiences in video marketing,
- How to optimize your video marketing content for SEO.
The Full Interview With Aisha Sultan
8 key strategies to be successful in Video Marketing Business
- Define your target audience: Understand who your ideal customer is and what their needs, wants and pain points are.
- Choose the right platform: Decide which video platform is most suitable for your target audience and goals.
- Invest in quality production: High-quality video production is crucial in creating a professional image and building trust with your audience.
- Optimize for search engines: Use keywords, titles, descriptions and tags to help your videos appear in search results.
- Promote your videos: Share your videos on your website, social media, and other relevant channels to drive views and engagement.
- Engage with your audience: Encourage comments, shares, and feedback to build a community around your video content.
- Measure and analyze your results: Use analytics tools to track and measure the success of your videos and make data-driven decisions.
- Continuously improve: Continuously experiment with new video formats, styles, and tactics to find what works best and continuously improve your video marketing strategy.
About The Guest: Aisha Sultan
I Help busy coaches get more visible on all socials with video multiplying their visibility without having to create dozens of unique pieces each time.
It’s a Done-For-You offer where I help coaches with creating a content strategy, planning & shooting hacks, and editing AS WELL AS distributing these short videos for their social media while they get to focus on their non-negotiables.
Introducing: Video Visibility Boosters for your business growth where you walk away with 30 short videos per month for all your socials boosting your organic visibility with zero ad spend.
It’s a Done-For-You offer where we help you with creating a content strategy with viral touch, planning, shooting hacks, and editing these short videos for your social media while you focus on your non-negotiables.
Video is the next best thing to create instant connections with your potential clients and build community! And reels and short-form video content have enormous potential for growing your personal brand and business revenue.
Video content creation, editing, research, and distribution across multiple channels are time-consuming and require a lot of energy, and the right skill set if you want to DIY while dealing with constant self-doubt that still doesn’t guarantee any results. With our proven framework, you only follow what works and we take care of everything else.
This is the best offer for busy coaches like you, consultants, service providers, and aspiring thought leaders who don’t have time to watch another course, DIY the process, spend hours on edit and compiling videos, and post on socials with captions + hashtags but desire to multiply their online visibility through video marketing.
Learn More About Obehi Podcast
Obehi Podcast brings you leaders and experts from different industries to share their experiences, relating to Africa and the African diaspora. Listen to Obehi Podcast across different platforms: Spotify, Apple Podcast, YouTube, and much more.
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