Artists Need To Learn The Business Side Of Their Creative Work with Laronz Murray

Learn how to make money with your artistic works. One thing is to be creative and to love your creativity another thing is to turn your creativity into business and make good money from it.

 Want to learn about Content Creation Strategy? Then, join AClasses Content Academy.

This is what we are talking about today in Obehi Podcast and we are fortunate to have Laronz Murray who is both an artist and an expert in the business of creativity. He will be joining us from New York, United States.

Why artists need to learn the business side of their creative work

Artists need to learn the business side of their creative work in order to be able to monetize their talents, promote themselves and their work, and protect their rights and interests.

Understanding the business side of the industry can also help artists make informed decisions about their careers and ensure that they are able to sustain themselves financially while pursuing their passion.

Having business skills can help an artist to make important contacts, negotiate contracts and create effective marketing strategies that can help them to achieve greater success in the industry.

What are business skills?

Business skills are the knowledge and abilities that are required to successfully run and manage a business. Some examples of business skills include:

• Financial management: Understanding and managing financial resources, such as budgeting, forecasting, and bookkeeping.
• Marketing and sales: Creating effective marketing strategies, branding, and building relationships with customers and clients.
• Strategic planning: Identifying goals and objectives, analyzing data, and creating a plan to achieve them.
• Leadership and team management: Motivating and leading a team, communicating effectively, and managing conflicts.
• Negotiation and communication: Communicating effectively with customers, clients, and other stakeholders, and negotiating deals and contracts.
• Operations management: Planning and overseeing the day-to-day activities of a business, including logistics, inventory management, and supply chain management.
• Legal and regulatory compliance: Understanding and complying with laws and regulations that apply to the business.
• Networking: Building relationships with other business owners, professionals, and industry leaders.
• Online and digital skills: Understanding how to use digital tools and platforms to promote and sell products or services.

The Key Points In This Episode

With Laronz Murray, we will consider the following about the Business of creativity:

• How to develop your artistic abilities,
• What young artists need to know about the business side of their creative works,
• How artists make money with their work and much more.

If you want to learn more about how to make money with your content, check out our previous article on the topic: Content Monetization Basics: The Beginner’s Guide For 2022.

See The Full Interview With Laronz Murray

7 ways to make money as an Artist

Here are 7 ways to make money as an Artist:

1. Selling original artwork: This can include paintings, sculptures, photographs, and other forms of visual art. Artists can sell their work through galleries, art fairs, online marketplaces, or by directly reaching out to potential buyers.
2. Licensing art: Artists can license their work for use in products, such as clothing, home decor, or digital products.
3. Commission-based work: Artists can accept commission work from individuals or businesses, creating custom pieces based on specific themes or subjects.
4. Teaching and workshops: Artists can share their skills and knowledge by teaching classes or workshops in art schools, community centers, or online.
5. Graphic design and illustration: Many artists use their skills in graphic design and illustration to create designs for logos, websites, brochures, and other marketing materials.
6. Writing and blogging: Some artists use their skills in writing and blogging to create art-related content, whether it be in the form of a blog, e-book, or podcast.
7. Social media: Artists can use social media platforms to connect with potential buyers and showcase their work. They can also monetize their social media accounts by promoting products and services through sponsored posts or affiliate marketing.

About The Guest – Laronz Murray

It’s interesting to note that we are living in the era of the Billionaire Business Creative. Present-day case studies include billionaires Tyler Perry, Jay-Z, and Kanye West as examples of people mastering creativity with business (especially, Tyler Perry).

Multidisciplinary creative, LaRONZ MURRAY aka “The World’s Poetical Communicative Artist” is known for creating masterful artistic creations. As a leading art innovator, he’s created the “Language of Poetical Artistry” (L.O.P.A.) – the lifestyle brand of harmonizing multiple artistic disciplines in conveying a message.

He’s also the founder of the debuting online educational platform, Business Creatives University (Where Creatives Become More Business-Savvy). Discovered on 34th Street in New York City by JEAN-MICHEL BASQUIAT’s family member (Cheri M. Taylor) this led to his curated groundbreaking exhibition, “42nd Times Square Show – 80’s Revisited” (NYC, 2014) that featured BASQUIAT’S nephew, Response Basquiat performance.

As a Celebrity Creative Artist, he has worked with A-listers and cultural icons, including legendary photographer, JAMEL SHABAZZ.

Actually, this Original Jamel Shabazz Supermodel has appeared in magazines Jalouse, VIBE, Swagga Music, Essence, Blackbook, etc. As well as, coffee-table books like “Posing Beauty in African-American Culture” (Norton Press) by Dr. Deborah Willis.

Moreover, his forthcoming partly-artistic memoir, “Born On 34th Street – The Evolution of Revolutionary Artist, LaRONZ MURRAY)” reveals the painstaking details of his evolution into a leading art innovator.

However, in the grasp of his artistic success, he was missing out on premium success due to a lack of business acumen.

Unfortunately, it was during this time period of suffering from the starving artist syndrome that he finally invested in a business-minded mentor. This is when he learned how to make the distinction between his Creative and Business Mind.

As a result, this led LaRONZ MURRAY into mentoring, as well as, creating a global platform for other “Artists” to follow into their greatness. Through his companies, he’s created a plethora of resources to educate and empower Creatives and Artistic Entrepreneurs.

Presently, LaRONZ MURRAY’s new campaign “SMASHING THE STARVING ARTIST SYNDROME” is a program that helps Creatives optimize their business tools of operations.

As a Business Creative mentor he “helps Creatives and Artistic Entrepreneurs to implement the “Methodology of the 3-Ds” by turning their love for ART into a predictable and profitable business“.

The Methodology of the 3-D’s” is taught in Business Creatives University’s signature program, “Business Creative Blueprint Masterclass“.

For more information, check out his websites: laronzmurrayllc.com (business) and laronzmurrayartist.com (art).

Learn More About The Podcast

Obehi Podcast brings you leaders and experts from different industries to share their experiences, relating to Africa and the African diaspora. Listen to Obehi Podcast across different platforms: Spotify, Apple Podcast, YouTube, and much more.

Join AClasses Content Academy if you want to learn more about Content Creation Strategy and how to leverage content for your Business.